OEM articles

Porsche Opens New $100 Million Experience Center and Headquarters in Atlanta

Porsche Opens New $100 Million Experience Center and Headquarters in Atlanta

Porsche Cars North America today officially opened its new $100 million Porsche Experience Center (PEC) and headquarters in Atlanta, Georgia. The 27-acre complex located at the Northeast corner of Hartsfield-Jackson Atlanta International Airport is the largest investment outside Germany for the sports car manufacturer. The industry-first facility is complete with a driver development track, classic

Volkswagen creates integrated Commercial Vehicles group

Truck & Bus GmbH to become holding for commercial vehicle brands Prof. Martin Winterkorn: “MAN and Scania will together become global champion” Board Member for Commercial Vehicles Andreas Renschler: “MAN and Scania brands retain their independence” Works Council Chairman Bernd Osterloh: “The holding strengthens employees’ participation rights” Volkswagen is creating the integrated commercial vehicles group

BMW India ups local content; Sachin Tendulkar assembles 5 Series

BMW India today kick started its production cars with local content increasing from 22 percent two years ago up to 50 percent now in value terms. Legendary sportsman Sachin Tendulkar marked the occasion in a unique way by assembling a BMW 5 Series using parts from Indian auto component suppliers. Some of the major auto components

GM Celebrates 500-Million Vehicles Milestone

General Motors today announced the celebration of 500 Million GM-branded vehicles built globally over the past 106 years – the most by any automaker. The company is putting its customers at the center of the accomplishment. For customers, these vehicles played roles in weddings, family vacations, graduations, new businesses and countless milestones along life’s journey.  

Mercedes- Benz hosts LuxeDrive in Chennai

After successful events in Chandigarh, Gurgaon, Jaipur, Surat, Mumbai and Bengaluru, Mercedes-Benz introduced in Chennai, on 3 May, the new customer engagement platform, LuxeDrive. Based on the philosophy of ‘Live The Best,’ the event engaged the customers through a combination of adrenaline, gourmet and haute couture. Held at the Madras motorsports Club Race Track in

Nissan Inaugurates First Dealership in Ranchi

On 3 May Nissan Motor India’s first dealership in Ranchi – Titan Nissan was inaugurated by Arun Malhotra, Managing Director of the company along with the Dealer Principal Bimal Kumar Singhania, at Ormanjhi, Ranchi. Titan Nissan, a 3S facility, is fully equipped to sell and service both Nissan and Datsun range of products. This state

McLaren Automotive extends Tech relationship with AkzoNobel

McLaren Automotive has signed an extension to the technical relationship with leading paint specialists AkzoNobel. The agreement, now entering in its fifth year, will see the Dutch firm continue to provide high performance coatings and paint solutions to McLaren Automotive, working as a technical partner. Through cutting-edge technology and technical expertise, this relationship will see AkzoNobel

Mercedes-Benz inaugurates ‘Safe Roads’ Initiative

Mercedes-Benz and its group companies Mercedes-Benz India (MBIL), Daimler India Commercial Vehicles (DICV), Mercedes-Benz Research and Development India (MBRDI) and Daimler Financial Services India (DFS) inaugurated their unique Corporate Social Responsibility initiative, ‘Safe Roads’, in New Delhi today. Safety is a core competency and a core value for Mercedes-Benz and its automotive brands. Mercedes-Benz in

FCA opens Jeep production facility in Pernambuco

On 28 April Fiat Chrysler Automobiles (FCA) officially opened the new Jeep production facility in Goiana, located in the State of Pernambuco in northeast Brazil.  Present at the ceremony were Brazilian President, Dilma Rousseff, Governor of Pernambuco, Paulo Câmara, and the Chairman and CEO of FCA, John Elkann and Sergio Marchionne. Pernambuco is FCA’s first