BMW Motored India today launched two new motorbikes – G 310 R and G 310 GS at the company’s Training Centre in Gurugram, India.
Priced at RS 2.99 lakh and RS 3.49 lakh respectively, these bikes have been developed by BMW Motored in Munich, Germany and manufactured in India by its cooperation partner TVS Motor Company.
Dimitris Raptis, Head of Region Asia, China, Pacific, South Africa, BMW Motorrad said, “BMW Motorrad has a legacy of creating motorcycles with a unique appeal, some of which have created a proud history in the world of two-wheelers. Whether it is the performance, quality or handling, BMW Motorrad captures the pulse of true motorcyclists. Bringing the brand’s formidable experience and premium aspirations to the sub-500 cc segment, the all-new BMW G 310 R and the all-new BMW G 310 GS have opened up another important chapter in BMW Motorrad’s history and will lay a strong foundation for future growth.”
Vikram Pawah, President, BMW Group India said, “BMW Motorrad has brought the world’s finest premium motorcycles to India and created a distinct place for itself among motorcycling enthusiasts within a short span of time. The all-new BMW G 310 R and the all-new BMW G 310 GS will captivate the fast growing sub-500 cc segment and bring new customer groups to the world of BMW Motorrad. The all-new BMW G 310 R is the perfect urban roadster for those who want to make pure motorcycling a part of everyday lives, whether it’s on an empty road or on the way to work. For those looking for an extra streak of adventure and fun, the all-new BMW G 310 GS is the answer. Both the offerings are set to redefine their segment as they are ideal for young people, novices, returning riders and many other motorcyclists.”
Featured Photo Caption: Vikram Pawah and Dimitris Raptis with the new motorcycles.
NB: See August 2018 edition for detailed report.