Change market share calculation methodology, urges FADA

The Federation of Automobile Dealers Associations (FADA) has written to Society of Indian Automobile Manufacturers (SIAM) to upgrade Auto OEM’s market share calculations on basis of actual registrations which is found in Ministry of Road Transport & Highway’s Vahan Platform.

A letter, written by FADA President Ashish Harsharaj Kale, to SIAM President Rajan Wadhera requesting him to initiate this much-needed reform. During FADA’s second Auto Retail Conclave, Kale had
requested Wadhera that Auto OEMs should upgrade to actual registrations instead of wholesale dispatches to calculate market share which is a worldwide norm and also a strong need of the Dealer Community.

This sentiment was also voiced by many other Senior Industry Captains at both SIAM as well as ACMA events as reporting retail registration numbers will help all the Stake Holders of the Industry in efficient Inventory Management and keep us better prepared in these Dynamic Times.

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