FADA Academy to train over 15,000 auto retailers in India

Federation of Automobile Dealers Associations (FADA) and YES Bank will launch a ‘FADA Academy’to prepare current and future dealer leadership to build front-end and back-end processes, improve customer and technical operations and enhance financial results of each department in the dealership. The Academy will also work towards providing world-class training and development programs for Dealer Principles, CEO’s, Service Leaders, Finance Leaders and Sales Leaders. The course coverage will be on finance, strategy, customer experience, digital and innovation, process management techniques, which would benefit the auto retailers and their teams to manage their business more efficiently.

The unique knowledge-based partnership aims to address skill gaps to make Auto Retailers in India globally competitive by making the industry technically sound, thereby helping institutionalise the sector. In the first year, the academy aims to up-skill over 500 dealer principles and over 3000 teams on various technical and management programs. In order to make it more comprehensive, various formats like workshops, certification courses, and management development programs would be included in the courses to be imparted through classroom, online and blended learning sessions through FADA Academy.

“FADA Academy aims to evolve into a mechanism for constant learning amongst the fraternity. When disruptions become inevitable, ignorance can prove to be fatal. Through this academy we would not only provide a platform for acquiring knowledge but also encouraged to think creatively and adapt to change,” said John K Paul, President, FADA.

“We are pleased to power the FADA Academy towards up-skilling, re-skilling and preparing the current and future dealer leaders to build front-end and back-end processes, improve customer engagement and operations, thereby helping improve profitability. The curriculum has been designed to cater to up-skill and upgrade the auto dealers segment,” Rajan Pental, Group President and Group Head – Branch and Retail Banking, YES Bank.

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