TVS most attractive brand in Chennai, India

India’s Most Attractive Brands Report 2018 (MAB 2018), in its fifth edition, has listed the country’s Most Attractive 1000 brands by consumer choices, based on TRA’s proprietary model of Brand Attractiveness. The study is an annual syndicated primary research conducted with 2500 consumer-influencers across 16 Indian cities. Consumers of Chennai rank TVS two-wheelers as the […]

Tyrexpo India 2017 kickstarts in Chennai

The fifth edition of Tyrexpo, the annual event in the Indian tire industry, begins at the Chennai Trade Centre on Tuesday. Satish Sharma, chairman of the Automotive Tyre Manufacturers Association of India has formally inaugurated the show. Over 3,000 industry leaders from India and neighboring countries are expected to attend the show. Visitors to the […]

Deluge Dismisses Divide

By T Murrali The rains since November that battered Chennai, the automotive hub of the country, culminated in a catstrophic deluge on December 2, 2015; it inundated slums, housing colonies, life-style apartments, bungalows, premises of hospitals, educational institutions, Information Technology enterprises, national and multinational automotive manufacturers and small-scale autoparts companiesand a host of others. The […]

Mercedes- Benz hosts LuxeDrive in Chennai

After successful events in Chandigarh, Gurgaon, Jaipur, Surat, Mumbai and Bengaluru, Mercedes-Benz introduced in Chennai, on 3 May, the new customer engagement platform, LuxeDrive. Based on the philosophy of ‘Live The Best,’ the event engaged the customers through a combination of adrenaline, gourmet and haute couture. Held at the Madras motorsports Club Race Track in […]